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Web & SEO Studio · DFW

Custom sites built to bring in customers

Fast, search-ready sites for small businesses and independent practices in DFW and beyond.

See What I Build
Portfolio site examples on desktop, tablet, and phone mockups
Portfolio

Recent work

These are demo sites I designed and developed to showcase what a custom EMR Digital build looks like in practice. Both are fictional practices, built with the same technology and with the same attention to detail that every client project receives.

  • Built for search, speed, and conversions
  • One developer from start to finish
  • Ongoing SEO improvements
Solo Practice

Claire Whitfield, LCSW

A warm, inviting site for a fictional solo therapy practice in Boulder, Colorado. Clean design, focused messaging, and a straightforward structure built for a single provider with a clear set of services.

6 Pages Custom Design SEO Foundation Mobile-First CMS FAQ Contact Form
View live demo
Multi-Provider Practice

Alderwick Family Medical

A more comprehensive site for a fictional family medical practice. Multiple provider profiles, detailed service pages covering a range of health services, insurance and pricing information, and blog support. Same quality, more depth.

10+ Pages Custom Design Multi-Provider SEO Provider Directory Service Pages Blog Insurance Info CMS FAQ Testimonials Contact Form Careers Page
View live demo
About EMR Digital

13 years of engineering, one-person studio

Hey there! I'm Eric Rowell. I've spent over a decade building software at scale: mobile apps, full-stack platforms, and the engineering teams behind them. Now I put all of that into websites for small businesses and independent practices.

Every project is handled personally. I do the strategy, design direction, development, and SEO, and I stay on after launch to make sure it keeps performing. No handoffs and no mystery team. You work with me directly.

Learn more about how I work
Eric Rowell, founder of EMR Digital
Process

How it works

1

Discuss and plan

First we start with a conversation about your business, your customers, and what you want your website to do for you. Just a straightforward discussion about where you are and where you want to be. I collect the information I need to build a site that's a perfect fit for your business.

2

Build and launch

Based on what we discuss, I design and develop a custom site for your business. You'll see progress along the way and have the chance to give feedback before anything goes live. The goal is a site you're proud of that's fast, ranks well in search engines, and turns visitors into customers.

3

Monitor and grow

A website should keep improving after launch. Search algorithms change, competitors move, and customer behavior shifts. The monthly retainer ensures your site is actively worked on. I track what's performing, fix what isn't, and make steady improvements that add up over time.

Industries

Built for businesses like yours

EMR Digital works with small businesses and independent practices across a range of industries. No matter the field, the goal is the same: more calls, more bookings, more business.

Medical Practices
Therapy, pediatrics, family medicine, dermatology, and direct care.
Professional Services
Estate planning, financial advisors, small law offices, and consultants.
Home & Local Services
HVAC, plumbing, electrical, landscaping, and pool builders.
Dental Practices
General dentistry, cosmetic, orthodontics, and pediatric dental.
Health & Wellness
Chiropractors, physical therapy, nutrition, and integrative health.
Services

The site and the strategy to grow your business

You get a custom site built around your business and an ongoing partner invested in its growth. Here's what that looks like.

Custom Site Build

A complete website designed and developed around your business. Strategy, design, development, SEO, analytics, and launch. Priced by scope, not by quality tier.

$4,000 – $15,000

Final pricing depends on scope and complexity.

Example builds
~$4,000 Solo operator or single-location business ~$7,500 Multi-provider or multi-service business $12,000+ Multi-location or high-complexity builds

Monthly Partnership

After launch, I stay on to keep your site healthy and improving. Hosting, maintenance, and security are covered in every plan. The difference is whether your site is looked after or actively improved.

Foundation $200/mo

Hosting, updates, security, backups, minor edits, and a quarterly analytics review.

Growth $750/mo

Everything in Foundation, plus ongoing SEO refinement, a monthly analytics review, content updates, and performance tuning to improve traffic and conversions.

Ready to get started?

You know your business better than anyone. I can help make sure your website reflects that. Reach out and let's see what we can build.

Get In Touch

[email protected] · (972) 468-1560